Job Detail
Position
Director of Sales
Employment Terms: Full-Time
Education: University Diploma
Job Description
Role Purpose
Lead SeedMasters global sales execution to deliver revenue and margin targets, improve forecast accuracy, and elevate dealer and customer performance. This role ensures market alignment by working cross-functionally to refine product positioning and value communication. The Director is also accountable for understanding competitive pricing dynamics and ensuring our go-to-market strategy reflects both margin protection and commercial relevance across all
Role Purpose
Lead SeedMasters global sales execution to deliver revenue and margin targets, improve forecast accuracy, and elevate dealer and customer performance. This role ensures market alignment by working cross-functionally to refine product positioning and value communication. The Director is also accountable for understanding competitive pricing dynamics and ensuring our go-to-market strategy reflects both margin protection and commercial relevance across all regions. As a member of the leadership team, the Director of Sales plays an active role in shaping and executing strategic growth initiatives across the business.
Key Responsibilities
- Sales Leadership & Execution
- Dealer & Channel Development
- Market Intelligence & Positioning
- Strategic Growth Planning
- Team Development & Performance Management
Required Qualifications
- 7+ years of experience in ag equipment or capital goods sales, including 3+ in a multi-region or global leadership role.
- Demonstrated success managing sales teams and dealer networks to achieve measurable results.
- Proven experience managing sales budgets and making data-informed investment decisions.
- Strong understanding of value-based selling and competitive pricing in capital equipment markets.
- CRM fluency (Salesforce or equivalent); skilled in pipeline and performance data analysis.
- Valid passport and ability to travel internationally.
For more information regarding this position, please visit https://ca.indeed.com/job/director-sales-6370d27bc2e8332c
How to Apply: Send cover letter and resume to careers@seedmaster.ca
Employer Address
1 W SOUTH PLAINS RD
EMERALD PARK, SK
CANADA
S4L1C6
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